Local SEO for Law Firms

Blending location URL website pages, location specific on-page content, accurate citation listings, and sitemap submissions to Google is the secret recipe for local website SEO success. Contact us for a free demonstration.

[New] SEO Tactics Your Law Firm SEO Agency Should Be Doing for Your Business.

Some new SEO tactics for attorneys and lawyers that deserve your undivided attention are called featured snippets and knowledge graphs. Successfully achieving these for your law firm website is a blend of SEO content strategy and quality website SEO design.

Law Firm SEO Agency

Attorney website search engine optimization (SEO) involves content strategies, writing techniques, and thoughtful web page flow. These SEO tactics will help attract more prospective ready-to-hire clients to your law firm's website by obtaining first page ranking positions in search engines (such as Google, Bing, or Yahoo).

Why is law firm SEO important?

The way consumers find, research, and choose a law firm has changed dramatically in recent years. Search is a primary channel that people use to find information online and since Google’s founding in 1998, it has grown to dominate the search space.

Factors Important To Lawyer SEO Marketing

The idea that SEO (search engine optimization) involves merely incorporating strategic keywords is a myth. Although including relevant keywords into your website content communicates the intent of your web page to a search engine, SEO involves a number of components.

Website SEO, Web Page Navigation & Content Flow Matter.

Have you ever visited a website where it was impossible to find your way around? The last thing you want is for a user to land on your site and not be able to find the information you need. Just like a firm handshake or trustworthy eye contact is imperative in an initial consultation, first impressions matter online, too. How is a potential client supposed to trust you with sensitive matters if you haven’t provided them with a hospitable first impression online? The amount of time potential clients spend on your site, on each page, and how many times a user clicks on your site just to push the “back” button right away—called a bounce all affect your SEO.

Website SEO Written Content Matters

Regularly updated, relevant, informative content draws users into your site. A big, simple list of keywords will not fool any search engine in 2018. Useful, authentic content—that happens to incorporate relevant keywords—on your website and blog is the only type of content worth producing.

Back-links Create Stronger SEO for Your Website

Search engines process information by crawling through websites and reading them very quickly. While crawling through a site, the search engines will move from one page to the next through links. When another website includes a link to your company’s page, it sends the search engine to you, improving your ranking on search engine results pages (SERPs). The value of links is another reason that it’s important to link internally—from one page of your website to another.

Creating Professional Website SEO Page Flow

SEO focuses on your site’s structure and architecture, your link profile, and the content of your web page. Keywords can speak directly to your clients’ needs, but website navigation is also important for search engines and users to share your content on social media. SEO helps search engines more readily display your web page to internet users searching for information.